Close your eyes and think of two big golden arches forming an ‘M’. Instantly you would recall the smell and taste of burgers, French fries and milkshake. For that letter symbolizes McDonalds and all that goes with it. Now...
It is a fact widely acknowledged that networking is an essential part of growing professionally, whether as an employee of a large organisation or as an entrepreneur. We have dealt elsewhere in these pages with the nuts and bolts...
For those who have never tried it before, the share market can seem a large, scary place, a daunting experience to undertake. But the fact is that with interest rates at historic lows and pressure on the Reserve Bank...
With the mushrooming of business schools across the country and the world, the question that emerges is whether ‘business’ can be taught. It is true that MBA degrees become geared towards the preparation of students for corporate jobs rather...
Post-liberalisation, the FMCG landscape in India has been dominated by the two giants who dominate the world market – the Netherlands-based Unilever (HUL) and the American Proctor and Gamble (P&G). Apart from these two, Indian brands like Godrej and...
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